[ experience ]
_____jwt ny
_____- launched Smirnoff’s first global campaign in over six years—
_____ producing television, outdoor & print for over 45 markets
_____- pitched three major accounts, working on the winning idea for
_____ two of them, Macy’s & Royal Caribbean
_____- rebranded Simple Shoes to match their new “ban excess”
_____ philosophy, creating all materials completely by hand for each
_____ media venue
_____adjunct professor
_____vcu school of mass communications
_____- independently taught 112 students over two semesters
_____- still concerned that I may have brought a few too many over to the
_____ dark side
_____rodgers | townsend
_____- created a new tone of voice for Big Brothers Big Sisters to help
_____ them target more stable and professionally successful volunteers
_____- helped create a tone of voice and launch plan for the AT&T / SBC
_____ brand merger
[ education ]
_____vcu adcenter
_____M.S. in Communications / copywriting
_____university of illinois
_____B.S. in Communications / graduated with honors
[ recent accomplishment ]
_____creativeskirts.com
_____- co-founded an online forum to discuss the role of female
_____ creatives in the advertising industry.
_____- discussed by Creativity Magazine, Adweek & AdAge
_____- awarded the “Hope for the Future Award” by the Advertising
_____ Women of New York
[ clients ]
_____Ford / Smirnoff / Rock the Vote / Duvic’s / Royal Caribbean
_____Simple Shoes / Welch’s / AT&T / Big Brothers Big Sisters
_____Macy’s / Stride / Tim Horton’s / Trident / jetBlue / Rolex
[ contact ]
_____clairemorrisey@gmail.com
_____314.303.4434